Ferrari + Marlboro = Death...

Dahie Wrote:
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> SchueyFan schrieb:
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> > St.Hubbins Wrote:
> >
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>
> > -----
> >
> > But they may have realised the loophole and not
> > copyrighted it.
>
> It is copyrighted by nature. Somebody created it,
> thereby it is copyrighted.
> It may not have been trademarked, though.

Yes, my use of terminology was incorrect

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X (@ed24f1)

I'd not mind copyrighting it and charging royalties each time it's used. Just $1000 per race would make me happy :P

SchueyFan Wrote:
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> Dahie Wrote:
> --------------------------------------------------
> -----
> > SchueyFan schrieb:
> >
> --------------------------------------------------
>
> > -----
> > > St.Hubbins Wrote:
> > >
> >
> --------------------------------------------------
>
> >
> > > -----
> > >
> > > But they may have realised the loophole and
> not
> > > copyrighted it.
> >
> > It is copyrighted by nature. Somebody created
> it,
> > thereby it is copyrighted.
> > It may not have been trademarked, though.
>
> Yes, my use of terminology was incorrect


And so was mine.

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The test of a first-rate intelligence is the ability to hold two opposed ideas in the mind at the same time, and still retain the ability to function. -- F.Scott Fitzgerald

The funniest thing is that they are complaining about the bar code, but the official team name is Scuderia Ferrari Marlboro. This type of advertising is much more obvious than the hidden logos. :D

What is making me laught is talk is helping promote the brand

This big fuss over the barcode did more to promote Marlboro, than the actual barcode ever did!

They should have done this in private, in court or something.... unless this was all Marlboro's doing ? haha

pointless in the end though if none of you felt compelled to go out and buy some Marlboro cigarettes




LS's Tip of the week
ESSENTIAL OILS aren't essential unless you're an engine, a gearbox or a twat

Aaaaaaaaaaaa! :D:D:D

They dropped the BAR code! Now they are using a red rectangle:D I'm crying! LOL



Change of livery

Montmelò, 6th May - Together with Philip Morris International we have decided to modify the livery of our cars starting with the Barcelona Grand Prix.

This decision was taken in order to remove all speculation concerning the so-called "bar code" which was never intended to be a reference to a tobacco brand.

By this we want to put an end to this ridiculous story and concentrate on more important things than on such groundless allegations.



Edited 1 time(s). Last edit at 05/06/2010 05:51PM by DaiMOn.

the irony is that the white rectangle looks much more like a Marlboro logo than the barcode

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X (@ed24f1)

LS. Wrote:
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> pointless in the end though if none of you felt
> compelled to go out and buy some Marlboro
> cigarettes

It isn't about making people smoke, it's about brand recognition and buying Marlboro over your previous brand. I'd hazard a guess at not many people here are smokers, so it wouldn't be targeting them.

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DaveEllis Wrote:
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> LS. Wrote:
> --------------------------------------------------
> -----
> > pointless in the end though if none of you felt
> > compelled to go out and buy some Marlboro
> > cigarettes
>
> It isn't about making people smoke, it's about
> brand recognition and buying Marlboro over your
> previous brand. I'd hazard a guess at not many
> people here are smokers, so it wouldn't be
> targeting them.



i know exactly what it is, i was being flippant, i've been a smoker and F1 fan for many years and remember Marlboro sponsorship from the old days but never felt compelled to switch brands or even try them.




LS's Tip of the week
ESSENTIAL OILS aren't essential unless you're an engine, a gearbox or a twat

As I already discussed in a previous thread, that isn't because advertising doesn't effect people, but rather because all tobacco companies advertise. And when you're all advertising, it cancels itself out. The Tobacco companies saved millions in advertising when the advertising ban came into effect, but lost none of the customers. If only 1 brand was advertising then it'd have a significant effect.

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I think the prancing horse would look better on the engine cover than this rectangle.

Yes, why not stick the prancing horse IN the rectangle?

DaiMOn Wrote:
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> I think the prancing horse would look better on
> the engine cover than this rectangle.
>
> [img146.imageshack.us]
> pg

then we would have problems in gp4

it would look better without anything on the engine cover.just that amazing red

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My GPGSL Career

alexf1man Wrote:
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> Yes, why not stick the prancing horse IN the
> rectangle?

Because the rectangle still is, effectively, Marlboro advertising.

I'm surprised they didn't fill the rectangle with white and make it like the early 2000s non-tobacco livery.

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X (@ed24f1)

that would look better

this like me the most but its too evident is Marlboro


anyway, this looks even better that that... but it has the bar code... in the 90s only UK and Germany dont allowed to show tobbaco, and when this was there nobody said nothing



and that white square... I think its an emergency plan and they will make some nice to go to Monaco

DaiMOn schrieb:
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> I think the prancing horse would look better on
> the engine cover than this rectangle.
>
> [img146.imageshack.us]
> pg


i like that alot. Imagine less white on the car, black wings and some yellow from the old Agip-decals. add some nice small relief-effect and this would los so awesome :D

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Frantic Wrote:
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> [www.ultimatecarpage.com]
> rrari-F1-2000_2.jpg
>
> that would look better
>
> this like me the most but its too evident is
> Marlboro
> [www.marksf1models.co.uk]
> 970005drmed.jpg
>
> anyway, this looks even better that that... but it
> has the bar code... in the 90s only UK and Germany
> dont allowed to show tobbaco, and when this was
> there nobody said nothing
> [www.marksf1models.co.uk]
> 981803med.jpg
>
>
> and that white square... I think its an emergency
> plan and they will make some nice to go to Monaco

I'm not sure about the Monaco bit. Ferrari are at times useless when it comes to rebranding a car properly except the once in Monaco 2007 where we got that crimson red on the cars. Remember 2008 when they got rid of the plain barcodes with the current ones but in a slanted position and then in the normal straight position. The nose cone doesn't even feature a barcode these days. But seriously, that Barcode isn't going to make you inclined to smoke. heck, so many brands were in F1 before and no one was even compelled to try them and even now people still don't. It just takes common sense to see whether you want to smoke or not.

Sod it, they should just change their livery to this one:



And be done with it!

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